Pre-Retirement Planning Is Social Media Focus for Financial Advisor Braden Hill

By John C. Drachman

To Braden Hill successful pre-retirement planning shouldn’t depend on a person’s political viewpoint.

Advisor Braden Hill Stands Up for Pre-Retirees

“Still, the average person should know what Congress is contem-plating,” he said, “to see how it might change you and your children’s savings and spending habits.”

Mr. Hill, the principal of Pinnacle Hills Financial Services, LLC, pointed recently to the testimony of Teresa Ghilarducci, the New School of Social Research professor who told a congressional committee in 2008 “that it’s time to reinvent the 401(k).” Ms. Ghilarducci advocated for a government-guaranteed alternative consisting of blue-chip stocks and corporate and Treasury bonds.

“The 401(k) is a failure,” Ms. Ghilarducci had said, ”I want to spend our nation’s dollars for better retirement.”

That comment put other ideas in circulation, including one from Representative John Boehner, Ohio, who recently suggested raising the retirement age to 70 for people at least 20 years from retirement.

“Retirement shortfalls don’t care who you voted for,” Mr. Hill said, “That’s why I want to raise our collective consciousness about ‘pre-retirement planning.’”

“Whether you are a liberal, conservative or moderate, planning for retirement is just plain getting harder,” the Rogers, Arkansas advisor added.

To make the case for better pre-retirement planning, Mr. Hill contracted recently with the Advisolocity social media agency to assist him in building out his thought leadership initiative.

To that end, Advisolocity will develop a series of topical posts and build a blog for Mr. Hill to integrate with his current web site. Additionally, Mr. Hill and his team will provide a forum for information and advice focusing on retirement challenges.

“There are many solutions out there that pre-retirees and investors may not know about,” he continued.

One example he concluded, is the in-service non-hardship withdrawals that are available to employees experiencing a financial pinch — and don’t know what to do.

How a white paper on performance shares is capturing contacts for RIA Steege

If climbing the corporate ladder is a game, the game gets clearer with a performance shares rule book, according to a new white paper developed by Charles “Chuck” Steege, CFP®, Executive Financial Coach, with assistance from writer, John Drachman of the Advisolocity staff.

Capture contacts, expand orbit

While the structure (and even the definition) of performance share grants can vary, the common feature is a specified goal or metric that must be achieved before one can profit from the grant.

“We are seeing that the performance share discussion with our prospects moves faster once they register for, download and read our white paper  Five Reasons to Like Performance Shares (And One Reason to Think Twice),” said Mr. Steege.

White papers establish thought leadership

“We’re seeing solid interest for more information from executives looking to make a high-level change, yet are hesitant about transitioning to a new position without all of the facts about their compensation,” Mr. Steege continued.

As clients download Mr. Steege’s white paper, they leave their name and e-mail address.

“It’s important to treat captured contact information with a great deal of respect,” Mr. Drachman added.

“We make sure that all of our clients know that every email or post they send must provide an opt-out feature if the prospect chooses not to receive more information,” he continued.

“Still,” Mr. Drachman concluded, “There are few value-added materials that can offer as much educational benefit — with the least intrusion — as a well-crafted white paper.”

Fidelity Alumni’s Financial Social Media Effort Explores Fund Predictability

There is a new research forum in town that is dedicated to investigating a method for predicting mutual fund performance.

According to Neil Anderson, of MutualFundWire.com, “Fundsters may repeat the required-by-law ‘past performance does not guarantee future results’ mantra, but a pair of Fidelity alumni are taking a stab at anticipating outperformance.”

Quadrant power: Can FundReveal make performance predictable?

The two ‘fundsters’ are Ani Chitaley and Anthony DuBon, co-developers of Fund Reveal, a  fund performance system.

The purpose of their blog, Mutual Fund Performance Forum, according to Mr. Chitaley, is to engage advisors and investors in a conversation about  mutual fund measurement best practices.

The Power of the Quadrant

At the heart of the duo’s research efforts is a quadrant analysis that employs risk, return and persistence measures to offer a predictive approach to mutual fund performance.

When investors enter fund names or symbols, FundReveal charts each fund in comparison with the S&P 500.

“We aren’t looking for the funds that hit home runs last quarter or last year.  We’re looking for those that provide solid best quadrant performance quarter after quarter and year after year.”  Mr. DuBon concluded.

To develop their new blog and integrate it with their web site, Mr. Chitaley and Mr. Dubon turned to Advisolocity’s John Drachman and Zach Hedges to implement their digital content strategy.

Fidelity Alumni's Financial Social Media Effort Explores Fund Predictability

There is a new research forum in town that is dedicated to investigating a method for predicting mutual fund performance.

According to Neil Anderson, of MutualFundWire.com, “Fundsters may repeat the required-by-law ‘past performance does not guarantee future results’ mantra, but a pair of Fidelity alumni are taking a stab at anticipating outperformance.”

Quadrant power: Can FundReveal make performance predictable?

The two ‘fundsters’ are Ani Chitaley and Anthony DuBon, co-developers of Fund Reveal, a  fund performance system.

The purpose of their blog, Mutual Fund Performance Forum, according to Mr. Chitaley, is to engage advisors and investors in a conversation about  mutual fund measurement best practices.

The Power of the Quadrant

At the heart of the duo’s research efforts is a quadrant analysis that employs risk, return and persistence measures to offer a predictive approach to mutual fund performance.

When investors enter fund names or symbols, FundReveal charts each fund in comparison with the S&P 500.

“We aren’t looking for the funds that hit home runs last quarter or last year.  We’re looking for those that provide solid best quadrant performance quarter after quarter and year after year.”  Mr. DuBon concluded.

To develop their new blog and integrate it with their web site, Mr. Chitaley and Mr. Dubon turned to Advisolocity’s John Drachman and Zach Hedges to implement their digital content strategy.

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